In a previous article of mine titled Change Is In The Air: Goodbye to Symbian?, I said this of BadaOS:
Bada? I don’t know. Bada is a poor copy of Android. If I want Android, I go buy Android.
Perhaps that was a bit too unflattering.
Every major mobile OS besides Android has slipped in market share since 3rd quarter 2010. The list includes Symbian, iOS, BlackBerry, and Windows Phone. The only platform other than Android with numbers on the rise is Samsung’s Bada OS, up to 2.2% from 1.1% last year. According to Gartner, that means Bada has a higher market share than Windows Phone (1.5%) right now.
Perhaps we are wrong ignoring it because its marketshare is still small. If it is growing, it shouldn’t be ignored. Consider that with all the buzz about Windows Phone, BadaOS is bigger.
From Samsung Jet To Bada 1.0
Back in January 2010, I reviewed the Samsung Jet, a non-smartphone that Samsung promoted as “smarter than a smartphone”. It was not too long after the release of the Jet that Samsung announced BadaOS.
In my informed opinion, the Jet was a fore-runner of BadaOS. I have had a brief hands-on with a first generation BadaOS device, and the similarities are too clear through and through.
Enter Bada 2.0
Of course, BadaOS 1.0 was unfinished and not quite polished. However, the latest iteration, Bada OS 2.0, has been re-worked. By how much, we are yet to see.
But in my opinion, perhaps BadaOS can be a viable alternative to Android OS. They are similar in functionality and UI. However, the apps ecosystem on Bada is not as robust. Still, it is growing.
Perhaps time will tell by how much.
Eyes On The Samsung S8600 Wave 3There have been about ten (10) BadaOS devices released till date, and the Samsung S8600 Wave 3 is the flagship device. I will have my eyes on that baby in 2012 and lay my hands on it in the shortest possible time for a detailed review.
What do you think? Does BadaOS stand a chance? Is the growing marketshare an indication of anything? If someone is looking for functionality similar to what Symbian and Android offer, can Bada become a platform to run to?