In a previous article of mine titled Change Is In The Air: Goodbye to Symbian?, I said this of BadaOS: Bada? I don’t know. Bada

BadaOS – A Viable Alternative to Android?

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In a previous article of mine titled Change Is In The Air: Goodbye to Symbian?, I said this of BadaOS:

Bada? I don’t know. Bada is a poor copy of Android. If I want Android, I go buy Android.

Perhaps that was a bit too unflattering.

Every major mobile OS besides Android has slipped in market share since 3rd quarter 2010. The list includes Symbian, iOS, BlackBerry, and Windows Phone. The only platform other than Android with numbers on the rise is Samsung’s Bada OS, up to 2.2% from 1.1% last year. According to Gartner, that means Bada has a higher market share than Windows Phone (1.5%) right now.

Perhaps we are wrong ignoring it because its marketshare is still small. If it is growing, it shouldn’t be ignored. Consider that with all the buzz about Windows Phone, BadaOS is bigger.

From Samsung Jet To Bada 1.0

Back in January 2010, I reviewed the Samsung Jet, a non-smartphone that Samsung promoted as “smarter than a smartphone”. It was not too long after the release of the Jet that Samsung announced BadaOS.

In my informed opinion, the Jet was a fore-runner of BadaOS. I have had a brief hands-on with a first generation BadaOS device, and the similarities are too clear through and through.

A long-time regular on Mobility blog, SpacyZuma, also gave us a review of his Samsung S8500 Wave, so you can check that up.

Enter Bada 2.0

Of course, BadaOS 1.0 was unfinished and not quite polished. However, the latest iteration, Bada OS 2.0, has been re-worked. By how much, we are yet to see.

But in my opinion, perhaps BadaOS can be a viable alternative to Android OS. They are similar in functionality and UI. However, the apps ecosystem on Bada is not as robust. Still, it is growing.

Perhaps time will tell by how much.

Eyes On The Samsung S8600 Wave 3

Samsung S8600 Wave 3
Samsung S8600 Wave 3 - New BadaOS flagship

There have been about ten (10) BadaOS devices released till date, and the Samsung S8600 Wave 3 is the flagship device. I will have my eyes on that baby in 2012 and lay my hands on it in the shortest possible time for a detailed review.

What do you think? Does BadaOS stand a chance? Is the growing marketshare an indication of anything? If someone is looking for functionality similar to what Symbian and Android offer, can Bada become a platform to run to?


  1. Yes, I wasn’t too happy with bada 1.0, but that’s to be expected with the first version of any OS. Symbian, iOS, WP7, Android etc all had massive flaws when they were launched.

    After I sold my Samsung Wave last february, I continued to follow the growth and progress. I wasn’t impressed by the Samsung Wave 2 (8530), mainly because it had an LCD screen instead of SuperAMOLED. Believe me, if you Have used SuperAMOLED on your phone, you will never want anything eles on your screen!!

    This latest bada Flagship has gone back to its SuperAMOLED roots, with a bigger 4″ screen and the latest badaOS 2.0. And I’m sure it will sell very well. Remember that the original Samsung Wave is this the 2nd top-rated phone on, more than a year after its launch!

    Yes, bada is a cheaper alternative to android. Or specifically the Samsung version of android (TouchWiz). If you don’t want the heavy data usage of android and its generally expensive costs, bada is a worthy choice for you.

  2. In terms of hardware features, probably yes. In terms of software/apps, certainly no.

    Maybe some time in the future. I’m certain to be disappointed by lack of some important apps available to me already from the Android market.

  3. Another Android wannabe Os…IOS and Android are where they are today cos of the robust ecosystem they were built on. Bada needs to focus on such by attarcting developers for their apps.

  4. Even samsung themselve are not supporting the OS enough. I wonder why anyone should buy any of the devices. Even half dead symbian is far better. It has a bigger ecosystem

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