“We listened closely to our customers’ feedback to ensure we are delivering the technologies to power them through their day – and that feedback led directly to the development of BlackBerry Classic,” said John Chen, Executive Chairman and CEO at BlackBerry at the BlackBerry Classic launch event today.
BlackBerry says that the Classic is the result of work on feedback from BlackBerry Curve and Bold users. Specifically, the Classic is an upgrade to the BlackBerry® Bold 9900 experience in the following areas:
- Three times faster browser
- 60 percent more screen space
- 50 percent longer battery life
- Greater variety of applications through BlackBerry World and the Amazon Appstore
Top features of the BlackBerry Classic that drive productivity, communications and collaboration include:
- BlackBerry® Keyboard & Trackpad – with a trackpad and classic navigation keys.
- BlackBerry® Browser – rated by HTML5TEST.com as one of the top mobile browsers.
- Screen & Battery – a 3.5-inch touch screen display, 294 dpi HD resolution and Corning® Gorilla® Glass 3, and a 2515 mAH non-removable battery.
- Premium Components – The device is built with durable materials mixed with top-of-the-line technology.
- BlackBerry® 10 OS 10.3.1 – This latest BB10 OS offers new features, including: BlackBerry® Blend, BlackBerry® Assistant, Dual app storefronts – Blackberry World and Amazon Appstore, and >BlackBerry® Hub – the one place to manage all your conversations – email, texts, BBM, phone calls, social media and more
Other features of the Classic include a 1.5 GHz Qualcomm Snapdragon Processor, 2GB RAM, 16GB of device storage (expandable by up to 128GB via uSD), and a 2MP front- and 8MP rear-facing camera with enhanced optics and upgraded imaging sensors.
The Classic is built on BlackBerry’s renowned secure operating system, with built-in protection against viruses, tampering and data leaks. The BlackBerry Classic is private by default, protecting users with encrypted email, web browsing and BBM.
Official price is $445. That is about N80,000 at current exchange rate.