BlackBerry may stop making smartphones soonest, admits CEO

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BlackBerry

Following dwindling shares in the smart phones market, BlackBerry CEO, John Chen has admitted that he may eventually have to shelve manufacturing Blackberry devices. A significant increase in revenue from enterprise software pushed the company to focus more in that direction, and as a cost cutting measure, laid off some staff just recently.

He also admitted there’s pressure internally to continue making smartphones.

One of the challenges of shifting focus to software from devices is pressure from within the company to keep developing new smartphones.

With the struggle to stay relevant and attain profitability, Blackberry smartphones may just be the scapegoat.

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3 comments

  1. Last time we heard a BlackBerry CEO say they would stick to high end phones, they released about 10, 3 of which were os7 devices.

    They were threatening to stop making smartphones for some time; the acquisition of AtHoc and their latest collaboration with Samsung gives us a glimpse of the direction they want to go.

  2. So we are about losing the only company that still makes phones with physical buttons. Very sad

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