Google in recent times, have worked towards their public perception. Few weeks ago the search giant branched out as part of a bigger company called Alphabeth. Today, they have just unvieled a new logo. The new logo features a cleaner font an brighter colors. This truly looks better than what they had before. Visit Google.com right now and you’ll be presented with this animation:
From an offical blogpost, here’s what they had to say:
Today we’re introducing a new logo and identity family that reflects this reality and shows you when the Google magic is working for you, even on the tiniest screens. As you’ll see, we’ve taken the Google logo and branding, which were originally built for a single desktop browser page, and updated them for a world of seamless computing across an endless number of devices and different kinds of inputs (such as tap, type and talk).
This isn’t the first time we’ve changed our look and it probably won’t be the last, but we think today’s update is a great reflection of all the ways Google works for you across Search, Maps, Gmail, Chrome and many others. We think we’ve taken the best of Google (simple, uncluttered, colorful, friendly), and recast it not just for the Google of today, but for the Google of the future.
The new logo will be gradually rolled out to all Google services you know. So don’t get shocked when you see it. This isn’t actually the first time Google would be doing this, check out the logo revolution video below:
What do you think?