State of the Mobile Web Report – October 2010

Overview of traffic on Mobility Nigeria in October 2010

• Total visits (desktop + mobile): Over 40,000 visits
• 30% mobile of Mobility Nigeria’s traffic in October 2010 was from mobile devices
• Over 12,000 mobile visits
• 418 devices on 360 networks from 101 countries accessed Mobility Nigeria in October 2010
• 38.8% of devices are Wi-Fi enabled
• 5.5% of devices accessed Mobility Nigeria on Wi-Fi
• 22.4% are QWERTY phones
• 16.8% are touchscreen phones
• 29.6% are smartphones

Top 5 Phones on Mobility Nigeria in October 2010

Nokia totally dominates this chart and the Nokia 5800 has been dethroned – actually flung down 2 steps to share the number 3 spot with the 5130 Classic. The non-smartphone, S40-powered Nokia 3110 Classic is the new king of the MobilityNigeria.com mobile space.

1. Nokia 3110 Classic – 5.4%
2. Nokia E63 – 5.1%
3. Nokia 5800 / Nokia 5130 Classic – 3.7%
4. Nokia N70 – 2.9%
5. Nokia E71 – 2.4%

Top 5 Phone Brands on Mobility Nigeria in October 2010

Nokia’s dominance is still strong and up a few decimal places.

1. Nokia – 57.9%
2. BlackBerry – 6.7%
3. Sony Ericsson – 6.6%
4. Samsung – 5.0%
5. Apple – 4.6%

Top 5 Operating Systems on Mobility Nigeria in October 2010

Symbian, S40 and iOS are up some more from last month. Blackberry drops a bit and Android is still not in the picture.

1. Symbian – 34.2%
2. Series 40 – 24.3%
3. BlackBerry – 6.7%
4. iOS – 4.6%
5. Windows Mobile – 2.9%

Top 5 Networks
MTN makes it straight to the top this time.

1. MTN Nigeria – 28.1%
2. Etisalat Nigeria – 20.7%
3. Glo Nigeria – 14.2%
4. Zain Nigeria – 8.9%
5. KPN Netherlands – 1.1%

Top 5 Countries

USA takes over number 2 spot from India.

1. Nigeria – 72.7%
2. USA – 5.1%
3. India – 4.8%
4. UK – 1.8%
5. Netherlands – 1.7%

Top 5 handsets for top 5 Countries

Nigeria:

1. Nokia E63
2. Nokia 3110 Classic
3. Nokia 5130 Classic
4. Nokia N70
5. Nokia 5800

2. USA:

1. Apple iPad
2. Blackberry 9630
3. Blackberry 9700
4. Blackberry 9550
5. Nokia 3110 Classic

3. India:

1. Nokia 3110 Classic
2. Samsung C3212
3. Nokia 5130 Classic
4. Nokia 2700 Classic
5. Nokia 7210 Supernova

4. UK: 100% Blackberry-dominated territory!

1. Blackberry 9700
2. Blackberry 8520
3. Blackberry 9000
4. Blackberry 8900
5. Blackberry 9500

5. Netherlands: 100% Blackberry-dominated territory!

1. Blackberry 9700
2. Blackberry 8520
3. Blackberry 9300
4. Blackberry 9000
5. Blackberry 8900

Don’t forget, this is all Mobility Nigeria’s traffic only.