Mr. Mo chats up Ayo Alli

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Ayo Alli


Recently, Ayo Alli left Eskimi to pursue some new projects. Ayo is no stranger to the Nigerian mobile terrain, having been a player for several years. Recently, spoke on Skype. We discussed his work and experience at Eskimi, his plans and upcoming projects, as well as the mobile ecosystem in Nigeria.

I will not bore you with all the details of our chat, but rather present two key nuggets that anyone in the mobile industry can find useful.

Need to Leverage the non-tech economy
One of the things that Ayo said was that tech people need to move away from internal conversations within the Twitterati to a wider demographic or audience.


This struck a cord with me immediately because I have been repeating this ad nausea. Tech people are talking only to tech people. When a developer’s product is published on the average tech blog, its the same circle of tech people who read it. Meanwhile this is a very limited circle.

We need to engage outside our circle. If we don’t, we aren’t going to move the critical mass needed for the success of our products and services.

Ayo hit that point home clearly in our discussion. As a matter of fact, I believe that this point is the single most important for us at this time.

Lesson to Developers
Ayo Alli also had a message for young developers: “If you want to be successful, step out of your comfort zone.”

Developers are comfortable with the apps and services that they use. Yet, their market use (or are interested in) a different set of apps and services. Developers need to step outside of what they are familiar with and try other things.

Moving On
Ayo wouldn’t discuss what his new project is yet, but promised to let us know as soon as its ready for unveiling. Here’s wishing him god speed.




In the meantime, do share your thoughts on the key nuggets that he shared.

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2 comments

  1. “Tech people are talking only to tech people. When a developer’s product is published on the average tech blog, its the same circle of tech people who read it. Meanwhile this is a very limited circle”
    That is the truth of the matter.
    There was a time when my Director, in reaction to an article in one the national dailies came with a question “what is a smartphone”? I was surprised for a question of this nature to come from someone like that. What i’m trying to say is that over 50% of smartphone users in Nigeria simply bought them just “to belong” or to show their status.

  2. The two key points raised are intertwined.

    People tend to flock with those similar to them or having similar interests with them. You then find the major percentage of a Doctor’s friend being a doctor_ for example. (usually).

    Similarly, in the case of Software Developers (as well as in other disciplines), there is usually a lack of enthusiasm to Unlearn old skills, and pick up new trending / trendy ones. The same human nature of tending to resist change, and resisting stepping out of comfort zones.

    It is an intrinsic human frailty that we need to consciously fight – whatever discipline to which we belong…

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