Infinix, TECNO, Innjoo, and other “emerging” smartphone brands are consistently churning out new products. That is great. But none of them runs Android 5.0 Lollipop. All of their recent smartphones launched run Android Kitkat. Why are these brands not putting out the latest Android OS?
One, Lollipop has been out for several months now. Two, it doesn’t cost anything to get their hands on it. Three, apart from Innjoo, OS and UI customisations are minimal. Four, mainstream smartphone brands are pushing out Lollipop on their new flagships. If emerging brands want to be seen as real competitors to the established brands, perhaps it is time for them to start keeping up – at least with their flagships – with up-to-date software.
Consider that feelers of Android M are already out there and you wonder when consumers will see Android Lollipop on these brands. Hey guys, give your fans a taste of Lollipop already. And do keep up with the rest of the pack.