Back in January, I received an invite to a Meet and Greet event with OPPO Nigeria to hold in this month. Thankfully, despite earlier apprehensions that Lagos roads would be blocked, the roads were extremely free and getting to Victoria Island was a breezy drive.
Let’s start with some background about OPPO. It is one of the world’s top 5 smartphone brands in terms of sales. That means, it is in the same club as Apple, Samsung, and Huawei.
OPPO is massive in China, its home country, as well as a number of other Asian countries. The brand is known for mobile photography innovations. OPPO started the era of Selfie beautification, and was the first brand to launch the following smartphone photography features:
- smartphones with 5MP and 16MP front cameras;
- the motorized rotating camera;
- Ultra HD feature;
- 5x Dual Camera Zoom.
On the 20th of January, 2019 in Dubai, OPPO announced a 10x lossless zoom lens it had developed and which it will unveil at MWC 2019.
In addition, the brand has the fastest charging technology on a mobile phone in the world. Called VOOC (Voltage Open Loop Multi-step Constant-Current Charging), OPPO says it will charge your phone battery fully in just 5 minutes.
Now that you have a better idea of the kind of value to expect from OPPO phones, what exactly does OPPO have up their sleeves in Nigeria? Let’s go on to my report of the media hangout.
OPPO Nigeria’s Positioning
The brand’s PR and marketing team repeatedly made it clear that they are looking to differentiate by ensuring that OPPO phones stand out own as classy lifestyle devices. An official statement from the team states that the “brands worthy of being compared to OPPO in the Nigerian market are Apple, Samsung and Huawei only”.
So, OPPO Nigeria are categorically not after the same market as TECNO, Infinix, itel, and other brands targeting the budget segment of the market are after. They are playing with the other big boys.
OPPO Find X Hands-on
I got my hands on the OPPO Find X at the event. That is the 2018 flagship model with a motorized camera slider. It is a rather sleek device, and the slider mechanism is quite cool in use.
All you have to do is launch the camera app and the slider’s motor kicks in to push it up. Exit the camera app and it slides down back into hiding. We have the OPPO Find X full specs for your convenience.
OPPO A3s Hands-on
The A3s was also available at the media event and I spent some time with it as well.
It has a 6.2-inch edge-to-edge display with a wide notch at the top housing an array of sensors, including the selfie camera. The build is plastic.
This was my first hands-on with an OPPO smartphone and so my first experience with ColorOS. It feels breezy. Would it be right for me to also describe it as colourful?
At the back is a dual camera plus LED flash. The back material is glossy and a fingerprint magnet. But glossy is fashionable, so fashionistas will love it.
And here is a sample photo I took with the main camera:
You can check out the full OPPO A3s specs for more details about the device.
What OPPO Devices To Expect In Nigeria
For example, OPPO F7 has 6 GB RAM, 128 GB internal storage, and a 25 MP camera. See the OPPO F7 full specs.
Update: I am able to confirm that OPPO F11 Pro will be officially launched by OPPO Nigeria in April 2019. The F11 Pro has a 48 MP dual camera and motorized pop-up selfie camera, as well as 6 GB of RAM, 4000 mAh battery and VOOC 3 fast charging.
OPPO Nigeria After Sales Support
Thinking about it as I drafted this report, at the meeting, I forgot to ask about local after-sales support for OPPO smartphones. But I did reach out to OPPO later and put the question to them. The brand’s PR Manager replied to say that they are currently setting up local service centres, starting with Lagos and then spreading out to the rest of the country.
According to him, until the service centres are active, they have a device swap arrangement in place for any troubled OPPO phone. That means they give the customer a replacement for their faulty OPPO phone.
So far, he said, there have been zero device returns from all their sales till date.
It was fun time hanging out at the OPPO Nigeria meet and greet event. Another big smartphone player is officially present in Nigeria. That means more smartphones and more options available to pick from.