YouTube recently announced a new addition to its app, which makes it easier to share videos. Now, you can direct-message any video you watch on the site to family and friends through private conversations. Before this, users had to copy and paste the link for YouTube videos into other messaging platforms. However, this has ended. Also, you can continue the conversation you started, send emojis, reply to someone’s video with another video, and invite others to join the group chat.
All your conversations can be accessed in a new tab called “Shared” on the YouTube app. to start using it, simply invite your friends from your contacts through SMS or by sending them an invitation link through a social network, email or messaging app. The format is reminiscent of Instagram’s direct message feature. If there are YouTube videos you want to send, simply tap on the arrow below the video and a list of contacts will show up. You can either send it directly to one person or send it to multiple people. You can create a group chat of up to 30 people. Also, you can include a message before sending YouTube videos, in the text box available underneath the list of people you are sending it to.
This new feature is similar to Google Messenger, which was later rebranded as Android SMS. The app allows you to communicate with anyone using SMS and MMS, among others. You can send group texts along with pictures, audio messages and videos without having to leave the app. It’s clear what YouTube wants to achieve with this feature – the user’s attention is engaged on the platform, and the user gets to share without leaving the app. the company has been testing this feature since last year, and a beta version was rolled out to users in Canada in January. The final product is expected to roll out globally on Android and iOS soon.