In the early hours of this morning, I got tweeted at by a longtime Mobility Blog reader, PeterJero. Here was what he tweeted at me:
@Mister_Mobility I can't sleep bcos of an idea, Mr Mo pls tell blackberry to consider a dual sim for markets like ours. What do you think?
— Efeturhi Peter (@EfeturhiPeter) January 23, 2014
What I think? Darned best idea anyone has given to BlackBerry in a while!
A year ago, the out-gone BlackBerry CEO insisted that the company would not make budget OS10 smartphones. I said back then that such a move was suicidal – and it was. It is good that BlackBerry now seems to see that it was a mistake neglecting the budget segment of the market, especially seeing that some of its strongest markets are in Africa and Asia. As at December 2013, the new CEO announced a partnership with Foxconn to produce a budget BlackBerry 10 smartphone. Splendid. We are getting there. We also know that BlackBerry is going back to its roots in QWERTY, so perhaps the coming budget BB10 device will be a hardware QWERTY device.
Now, if BlackBerry wants to ice this cake, they need to follow PeterJero‘s advice: make that budget BB10 smartphone a dual-SIM device. Does anyone need any treatise on the benefits of such a move? ‘Nuff said.