I am as platform agnostic as you can find. I acknowledge the strengths and weaknesses of every platform available. I need to be in order to provide the most useful information and recommendations to Mobility Nigeria’s clients.
Of recent, I have been musing over certain recent turn of events in the Nigerian mobile market. Towards the end of last year, mobile networks began to cut Blackberry Internet Service tariffs, making the service one of the most affordable ways to have access to mobile internet in thee country.
Also, RIM recently opened up the AppWorld to Nigeria. Before then, users could not take full advantage of their BB devices, but now, apps are available to maximise their investments in those devices. Need any functionality not built into your BB? There’s an app in the AppWorld for that.
If you couple these incidents and new realities with some of the unique characteristics of Blackberry devices, it is easy to see why every single small business team should seriously consider equipping their members with a Blackberry device and an active subscription.
Cut Down on Internet Access Costs
With between N2,800 and N3,000 monthly, your team members have fairly robust access to mobile internet around the clock – email, web browsing, instant messaging, social networking – the whole works!
Cut down on Voice Calls and SMS Costs
With every team member running an active BIS subscription, voice calls and SMS can be kept to the absolute minimum. Use BB Messaging instead. Set up a BB Group for your business team and broadcast messages and vital info in realtime to everyone on your team.
Send BB messages (text, images, Office documents, etc) to individual team members in realtime.
With BB Messenger, you are looking at realtime communications. With RIM having got hardware keyboards almost to a fine art, its pretty easy to get your message out.
Reach Out with Ease
If your small business is not already harnessing the powers of Twitter and Facebook, you need to book an appointment with a professional who can show you what you have been missing out on. Blackberry devices have excellent integration of Twitter and Facebook. As such, you can get word out easilly about your products, services and projects. In realtime.
And social networking is a powerful media to get feedback too, so you get to engage your clients, customers and prospects in realtime.
Blackberry devices have come a long way. If you have an OS 5 device, yes the user interface is not exciting. But it is not always about excitement. As a business person, you are thinking about your bottomline.
Still, if you do want some eye-candy and a sleeker user interface, you can pick up any of the OS 6 devices. They are the best of both worlds.
Do you run a small business team? How have you been able to use mobile to cut running costs, improve productivity and extend your reach?