Everyone is talking about smartphones, applications, mobile internet, Blackberry, instant messaging. There does not seem to be much talk about how big the traditional text messaging service is.
I am going to ask a few questions that may just make us think and at least take another look at mobile messaging in general.
- If you are in an emergency and you need to send an urgent message for help, would you send SMS (short message service) or IM (instant message; e.g. Yahoo messenger, BB messenger etc)?
- When you switch on your phone, do you have to log in or log on before you can receive SMS? (but for IM, you may have to log in sometimes, unless it is in automatic)
- Comparing the ratio of people who have phones that can do SMS only and those who have phones that can do IM, which is has the greater potential?
Do you remember back in the 1990s when the computer gained popularity, and we were told that the world was moving on to a paperless environment? How far has that happened?
What is your take? Will IM kill SMS (now that smart phones are gaining popularity and almost everyone has a phone that can do data)?