Samsung Mobile has used the word “slow” to describe Samsung Galaxy S9 sales. The Samsung Galaxy S9 (and S9+) is a great smartphone but it clearly isn’t selling as well as it should. The greatest Galaxy S smartphone is turning out to be the worst-selling Galaxy S flagship phone since 2012’s Galaxy S3. It is a huge paradox.
As a matter of fact, the statistics say that what is happening with the Galaxy S9 has never happened before in the history of the brand.
Samsung Galaxy S9 Sales Figures
According to reports, the Galaxy S9 sold a million units less in the second quarter of 2018 than in the first quarter. I haven’t taken time to look at detailed stats from years gone by, but analysts say this is the first time in the history of the Galaxy S line that Q2 shipments are lower than Q1.
Who Is Eating Galaxy S9’s Cheese?
Why would a phone as superb as the S9 be facing this dilemma? One thing that comes to mind is competition from better priced alternatives from brands like Huawei, Xiaomi and OnePlus. Have you noticed the rise of Xiaomi in recent times?
And then, there is Apple. Apple’s iPhones are selling so well that 4 out of the top 5 phones sold in Q1 2018 are iPhones. And the 5th is a Xiaomi.
So, we have the likes of Huawei, Xiaomi, OnePlus and other budget brands eating the Galaxy S9’s cheese from below, and Apple’s iPhone range eating it from above. At a cursory glance, that is what it looks like. Because, the S9 and S9+ are really good smartphones and should be selling better.
Samsung is hoping that sales of the Note9 will be better than how Samsung Galaxy S9 sales have been till date. With the specs we have seen, it does not look like that will happen unless Samsung does something to the price.